Bad Packaging and How it Affects the Business

Did you know that packaging experience can affect the business.  There are a lot of people who don’t realize this. but let’s look at examples.  Let’s look at Ea-Nasir, who was a man who built the copper business four millennia ago.  His customer got so frustrated with the wrong copper ore and the delays with shipping that he actually threw the complaint into stone.  He was able to use his right to reject because of the contempt he dealt with.

Did you know that almost four millennia later, this has not changed, especially when it comes to shipping and customer satisfaction.  The right protective packaging makes an amazing first impression, one customers will remember. The bad packaging will not, and it’ll cause complaints. While they won't be directly engraved in stone, you can see the negative reviews directly online, which is actually far worse in this day and age. Over two thirds of customers are swayed by the reviews online, so keep that in mind. 

Protective packaging looks for the correct packaging that fits the needs, so let’s look at just how negative packaging will kill your business. 

It’s not Professional 

Brand loyalty is super important. Customers will return to the brands that they see are giving them what they want. 

That means that if the packaging is bad or not consistent, you’re essentially denying the customers that experience that they want, especially if they know, trust and like you. The too generic packaging is something that’ll do nothing to set you apart from the mind of a customer. 

You want to make sure that you have consistent packaging in order to create the ideal unboxing experience that leaves lasting impressions on customers. You see this with businesses all the time. Take apple for example.  They have a consistent packaging that makes them look very professional. 

Remember that the experience begins not when the person first interacts with the product, but with the packaging. 

You also want to make sure that the packaging shows off the brand and is aesthetic enough to really make the brand shine. Amazon for instance, has shipping boxes that, no matter what fragility or size that’s there, always arrive in a distinctive box that’s branded, or even similar envelopes. They also have some protective packaging within each.

You want protective packaging that’s good for keeping everything uniform, so that consistency happens, and you have customers that are loyal to your needs. 

Ill Fitting Packaging Causes Damage 

Another thing people don’t tell you is that packaging that’s ill fitting will cause damage. 

If it doesn’t fit, the packaging won’t work. This leaves everything perfectly vulnerable to the damage that’s there 

Even items that are durable will suffer from scratches during the items are shipped.  You want to make sure that you have the right items, in order to mitigate complaints that are there.  if they’re not properly protected, you’re going to have a problem.

Make sure that you have them in secure packaging, and use protective items such as bubble bags, bubble wrap, and packing foam in order to protect these items. 

Also pay mind to the bubble wrap size that you use. Some sizes are meant for product wrapping and protection, while others are used specifically to fill in the voids. Make sure that you have the right types of packaging, and you can determine all of this through talking with a manufacturer in order for them to meet the needs that you have, and help you improve your packaging as well. n

Eco Bags Letting You Down?

Ever tried using green poly bags, only to worry they’ll tear or look cheap? It’s a real concern—you want to help the planet, but not at the cost of flimsy packaging that fails your goods. That doubt can make you hesitate, stuck between doing good and doing well. We’ve all felt that tug-of-war when trying to make eco-friendly choices. Let’s sort it out. Here’s how to choose sustainable poly bags that stay strong, so you pack with confidence, support the earth, and feel like a changemaker.

Start with recycled poly bags. These are made from reused plastic, just as tough as regular ones. Feel one—it’s smooth and firm, not brittle. Picture packing a stack of notebooks; the bag holds tight, no rips, even in a busy mail truck. Using these cuts down on new plastic production, saving energy and reducing landfill piles. Imagine knowing each bag you use helps keep oceans cleaner—that’s a win that lifts your spirits.

Look for biodegradable options for short-term needs. These bags, often made from plant materials like corn, break down in months, not centuries. They’re great for lightweight items like clothes or crafts. Picture wrapping a handmade bracelet in one; it arrives safe, then dissolves harmlessly later. This choice eases the guilt of adding to trash heaps, letting you feel part of a greener future.

Check the strength by mil. A 2-mil recycled bag handles light stuff like scarves, while 4-mil biodegradable ones take heavier books. Press the plastic—if it feels sturdy, like a thick shower curtain, it’s reliable. Imagine shipping a gift that arrives intact, with a note saying “Eco-Friendly”; your customer smiles, and you stand out. This durability solves the fear of green bags failing, proving they’re as tough as they are kind.

Labels matter too. Look for certifications like “100% Recycled” or “Compostable” to avoid fakes. Picture spotting a clear logo on the bag; it’s proof you’re making a real impact. This trust takes away the worry of being greenwashed, letting you shop smart. Many eco bags cost the same as regular ones in bulk—imagine stocking up without breaking the bank, feeling thrifty and earth-wise.

Pair with eco-friendly fillers, like shredded paper, for extra protection. Picture nesting a fragile mug in a recycled bag with paper cushioning—it’s safe and sustainable. This combo prevents damage while staying green, easing concerns about waste. For added flair, tie with a cotton string. Imagine a package arriving with a rustic knot; it’s charming and planet-friendly, sparking joy in the recipient.

Store eco bags carefully—keep them dry and away from heat to maintain strength. Picture a tidy shelf with neatly folded bags, ready for your next project. This prep saves you from last-minute scrambles, making you feel organized and ready. If you have extras, share them with local groups—imagine a school using them for art supplies, turning your surplus into community good.

Test before using: fill a bag, seal it, and tug gently. If it stays firm, you’re set. This step paints a picture of your items arriving safe, with the added bonus of eco-cred. You’ll pack with pride, knowing you’re protecting your goods and the planet. Try these tips, and you’ll feel like the eco-hero you want to be, making a difference one bag at a time.